Google, Yahoo - Adsense, YPN and other info

YPN recently started their Quality-Based Pricing and there was a lot of complaining but no facts. now MoreMerchant.com has a review of Yahoo! Publisher Network’s Quality Based Pricing with some facts.

The results are in and I am very pleased with Yahoo’s Quality-Based Pricing. I am making almost 50% more than before Quality-Based Pricing took affect. So my sites must be high quality.

Read the YPN Quality Based Pricing review here.

Technorati Tags: Yahoo, online advertising programs, YPN

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Professional Blogging - YPN and Yahoo Presents

Yahoo Publisher Network (YPN) which is a direct competitor to Google Adsense doesn’t seem to have sent Christmas presents to the majority of publishers. Google sent a digital picture frame and has sent presents for multiple years now.

YPN has had many complaints about their program. Not being international has hurt YPN over and over as well as being slow to roll out advancements. Others feel that the payout rate from YPN is much lower than Google Adsense. At first everyone was raving about the rates YPN was paying but that quickly subsided.

At BlogTopper we have stuck with YPN as we like their customer service and our pay rates have seemed reasonable. We would like YPN to advance quicker, and we do feel that improvements are on the horizon.

A handful of publishers that use them have been in contact with me about the lack of presents form YPN. All are in agreement that they would rather have higher rates, than a present from YPN, but neither seem to have happened.

Technorati Tags: YPN, Google, Adsense, Yahoo, Christmas Presents

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We are hearing that Click Fraud is around 14%. This means that 14% of clicks on sites that use Google Adsense (most ads), YPN (not many yet), MSN Adcenter and the other small companies are not good clicks, yet must be paid for. This is billions of dollars. This is a huge problem.

If they are saying 14%, then it probably is 20 - 28% would be my guess. I hope that YPN and Adsense can figure it out, because our income relies on it. If they don’t advertisers will run the other direction. We want advertisers running to online ads so we can make more not run away and make less.

If you are a person that contributes to click fraud you are one sick puppy. You are going to ruin it for thousands of people. If you know someone that is contributing to this, please turn them in.

This definately hurts us all. It hurts those of us that work hard to build great websites with information for our readers. It is illegal, it is stealing, and jus tplain wrong.

We must stop click fraud before it takes online advertising down.

Technorati Tags: click fraud, adsense, adcenter, YPN

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Google was asked about the integration of its dMarc Brodcasting acquisition during its Second Quarter 2006 Earnings Conference Call today.

Google indicated that a new “AdSense for Radio” product would be introduced in about three months.

Google was also asked if a new Google Healthcare vertical is on the way.

Google referenced the Google Co-op Health page and indicated Google is exploring ways to improve the quality of health search.

Technorati Tags: Google Radio, Adsense, Radio

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AdSense Injection plugin which automatically inserts AdSense into your WordPress blog entry in a different position each page view, reducing the chance of banner blindness on your blog.

This plugin simply replaces paragraph breaks with your Adsense Banner. Currently it supports Adsense only (YPN comming Soon).

Thanks Bigg-Nuts
Check this out: Online U

Technorati Tags: Adsense, YPN, Adsense injection

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YPN is having major issues serving ads and no information has been released to the public yet.
Blogtopper.com has emailed them and has yet to hear from Yahoo’s YPN about what the problem is and when it will be fixed.

This is costing many blog networks as well as other websites to lose many thousands of dollars.

Technorati Tags: YPN Ads, Ad Problems, Yahoo

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Microsoft Corp. today is introducing an ad auctioning system caled adCenter that insiders say will be “the next big revenue engine for the company.” Microsoft hopes to use adCenter to grab a bigger share of the booming market for ads linked to specific words used in online searches. But the competition will be tough. Yahoo! next month plans to unveil long-awaited improvements to its system — which Microsoft used while building adCenter. Google Adwords is constantly tweaking its approach to the strategy, which fueled its runaway growth.
(Source: The Wall Street Journal)

Technorati Tags: microsoft, google, adcenter, adsence, Yahoo

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